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Old 11-08-04, 11:55 AM  
WWWendy
Community Manager
 
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Join Date: Oct 2001
Location: Northern VA, USA
Attn: disclosure policy

Hi everyone,

The past week or two I have been working with the moderators on a disclosure policy that will now be in effect for all VF members, myself included. We have tried to be as fair as possible with this policy, while acknowledging that, as this community and the Internet have grown, the consumer power of the VF community and the potential for conflicts of interest also have grown.

In the User Profile area (accessible via the My VF screen, Edit Profile) there is now a "Disclosure Statement" area. I have created this field so that any potential biases or conflicts of interest such as those below can be listed as part of your profile. This area should be used by (for example):
  • video instructors/producers of fitness videos
  • owners, employees or contractors of a company that sells any of the types of products we discuss (workout videos/DVDs, fitness equipment, gear, clothing)
  • those who have appeared in an infomercial for a product (e.g. the FIRM)
  • those who have appeared as a cast member in a video (e.g. the VF Spinerval)
  • those who are moderators on vendor or instructor-owned forums
  • close personal friends, colleagues, or family members of video instructors or vendors
  • those who do unpaid work for a company/vendor
  • those who have received free workouts or other merchandise from a fitness-related vendor

[Edited to add that last bulleted item]

If one of the above situations applies to you, or if you feel there are any other factors that might potentially affect your objectivity, please use the Disclosure Statement area to describe the situation. For example "I was a cast member in Enter the Red Zone with Team VF, and received a free copy of the DVD for my participation" or "I am a volunteer moderator at Instructor X's forum" or "I designed Instructor X's Web site." This field allows up to 250 characters.

In addition, if you are an employee, contractor, or receive regular and/or significant compensation (e.g. money, merchandise, travel) from companies that sell the products we discuss or if you own such a company, please put this small GENERIC disclosure at the bottom of your signature block:

Quote:
DISCLOSURE: I have a professional relationship with a seller or producer of fitness videos or products. For details, please see my profile.
I have added this disclosure to my own signature block, since VF belongs to a number of vendors' affiliate programs (affiliate commissions help pay for hosting this Web site).

Those who were cast members in a video who received no compensation other than a free copy of that video do not need to use this signature disclosure, however if they are participating in a thread about the video in which they participated, I would ask that they work a small disclaimer into their first post in the thread (e.g. "FYI, I am a background exerciser in this workout").

I hope you will understand that this policy is not meant to be punitive and is not meant to suggest that someone can't be objective even in cases where there are potential conflicts of interest. The intent is just to make relationships with vendors as transparent as possible without interrupting the flow of discussion any more than is necessary. Please pm or email me if you have any questions.

Thanks,

Wendy
__________________
Wendy Niemi Kremer
Community Manager

DISCLOSURE: I have a professional relationship with a seller or producer of fitness videos or products. For details, please see my profile.
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