Why am I not surprised. I posted previously on the Rip60 thread that I'm surprised Beachbody hadn't responded to Rip60's claims. I guess they were just loading their weapons of mass destruction. I have neither programs and don't plan on it. I just think this is going to be quite entertaining.
I do agree that it would have been so much easier and seemed less mean spirited to just tell folks how much more effective, innovative, and fun the suspension system is compared to old fashioned DB not to mention time efficient. People are suckers for new gadget and short workouts w/ results in half the time. I certainly am and I have the kbells to prove it. I also thought it was poor marketing strategy to mention a very famous competitor for people to get curious about why an unknown is taking a jab at the famous company. They may indeed see all the praise of P90X and end up going w/ them simply b/c that many people can't be lying right? Rip60 just came afterall. It reminds me of a local car commercial that sez they are up the street from a very well known competitor. Just dumb.